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the first companies to tell professionals that they could spend 15 percent of their time on projects of their own choosing. Now many high-tech companies know that they can¡¯t get the best talent without providing this kind of flexibility. And some of those self-selected, self-organized projects might even result in a blockbuster product or line of business. For 3M, it was the Post-it note. Recognize innovation in every part of the company. To build a culture of creativity and innovation, Gillette developed an innovation fair in which every unit could show off its most promising new concepts. It shows that everyone has a role to play in a culture of innovation.

To go from idea to successful innovation requires a great deal of support and collaboration. When people are surrounded by constant communication and encouragement, they can find the courage to try, fail, redo, and try again.

²Ù×÷Ìáʾ£ºÍ¨¹ýÌâÄ¿ºóµÄÏÂÀ­Ñ¡Ïî¿òÑ¡ÔñÕýÈ·´ð°¸¡£ 1. What is necessary in creating innovation culture? B.courage

2. How does 3M create its innovation culture? B. define jobs around innovation.

3. The word prerequisite in ¡°Make it a job prerequisite¡± means A. required as a prior condition

4. How does Gillette create its innovation culture? C. Recognize innovation in every part of the company. 5. The formation from idea to innovation needs C. support and cooperation µÚ¶þÌ×

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¡ªIt's about a successful businessman's management experience, isn't it? Ñ¡ÔñÒ»Ï B. That's right! ÌâÄ¿2

¡ª I'd like a wake-up call at 7:00 a.m., please! ¡ª OK,________________ . Ñ¡ÔñÒ»Ï

B. I'll make sure you get one. ÌâÄ¿3

______ we can't compete in terms of size I do believe we hold an advantage in terms of dedication to customer service. Ñ¡ÔñÒ»Ï C. Although ÌâÄ¿4

The key ______ successful implementation is clearly communicating the strategy to the whole company. Ñ¡ÔñÒ»Ï A. to ÌâÄ¿5

We need ________ communication skills: listen carefully, think before you speak and manage conflicts diplomatically. Ñ¡ÔñÒ»Ï A. outstanding ÌâÄ¿6

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This evening I met a friend at a local bar. She brought her laptop along so she could show me some of her latest digital art designs. As we looked through her artwork, the laptop suddenly started making an unhealthy noise, then the screen twinkled on and off and then cut off completely. And as we both stared at one another surprisingly, the terrible smell of fried computer circuits appeared. I grabbed the laptop off the bar to inspect it and the problem instantly arose itself. The bottom of the laptop was completely wet and empty, spilt water glass rested against the side of her purse just behind where the laptop was sitting. While we were chatting and shifting the laptop's 17 inch screen back and forth, we somehow spilt a glass of water that the waiter had inadvertently (ÎÞÒâµØ) placed behind the screen, which was out of our view.

When life throws id some troubles like this, it typically doesn't make any sense to us, and our natural emotional reaction might get extremely upset at the top of our lungs. But how does this help our dilemma? Obviously, it doesn't.

The smartest and hardest thing we can do in these kinds of situations is to be more tempered in

our reaction. You'd be much wiser and more disciplined than scream extremely. You should remember that emotional rage only makes matters worse. And please remember that once it happens, that will give us an opportunity to grow stronger.

Every difficult moment in our lives is accompanied by an opportunity for personal growth and creativity. But in order to attain this growth and creativity.

We must first learn to control our emotions. We must recognize that difficulties pass like everything in our life.

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