韶 关 学 院
毕 业 论 文
题 目：广州市旅游景区危机管理及对策分析
学生姓名：杜志勇 学 号：10109021025 系（院）：旅游与地理学院 专 业：旅游管理
班 级： 2010级旅游管理1班 指导教师姓名及职称：纪菲菲 讲师
起止时间： 2013 年 9 月—— 2014 年 5 月
（教务处制表）
广州市旅游景区危机管理及对策分析
摘 要：广州市是中国三大综合性城市之一，有着丰富多样的旅游资源及享誉中外的旅游景
区，旅游产业创造的收入占了国民经济收入的很大比例。然而很多因素都影响着广州市旅游业的发展，而景区作为旅游业的重要组成部分，其发展过程也充斥着危机。本文为检测广州市旅游景区的危机管理水平，对广州市旅游景区存在的危机管理漏洞进行修补完善，研究了广州市旅游景区的危机管理内容。通过文献阅读法，研究和分析了广州市旅游景区的危机类型、特征，得出了内部因素所导致的危机对广州市旅游景区影响更严重的结论。并总结出了应对广州市旅游景区危机的应急机制，通过它的应用，来降低危机所造成的影响和破坏。
关键词：广州市；旅游景区；危机管理；应急机制
The crisis management and Countermeasures of Guangzhou
tourist attractions
Abstract: Guangzhou is one of the three integrated urban city in China. It has rich tourism
resources and world famous tourist attractions, and its’ tourism revenues accounted for a large proportion of national income. However, many factors may influence the development of tourism industry in Guangzhou. And the tourist attraction as an important part of the tourism industry is also filled with crisis. To detect the level of crisis management, and repair the loopholes of crisis management in Guangzhou tourist attractions, this paper studied the contents of the crisis management in Guangzhou tourist attractions. The research used literature review to research and analyze the crisis type, characteristics of Guangzhou tourist attractions, and come to a conclusion that internal crisis affected Guangzhou tourist attractions more. And the paper finally summed up an emergency response mechanism to deal with the tourist attractions crisis in Guangzhou. Through its application, the impact and damage caused by the crisis may reduce.
Key