上海交通大学本科毕业论文 An Analysis of the Current Situation and Challenges of Customized Tourism in China

目录自动生成，五号字体，一级标题顶格加粗，其余各级标题依次缩进，不加粗。单倍行距。 三号Times New Roman居TABLE OF CONTENTS

中加粗，上下各空一行。 Chapter 1 Introduction ............................................................................................................................. 1 1.1 Definitions of Customized Tourism............................................................................................... 1

1.1.1 三级标题 ........................................................................................................................... 1 1.1.2 三级标题 ........................................................................................................................... 1 1.2 二级标题 ...................................................................................................................................... 1

1.2.1三级标题 ............................................................................................................................ 1 1.2.2 三级标题 ........................................................................................................................... 1

Chapter 2 The Current Situation of Customized Tourism in China ..................................................... 4

2.1 二级标题 ...................................................................................................................................... 4

2.1.1 三级标题 ........................................................................................................................... 4 2.1.2 三级标题 ........................................................................................................................... 4 2.2 二级标题 ...................................................................................................................................... 4 2.3 二级标题 ...................................................................................................................................... 4 Chapter 3 The Challenges Faced by Customized Tourism in China .................................................... 5 Chapter 4 The Countermeasures for Customized Tourism in China ................................................... 6 Chapter 5 Conclusion ................................................................................................................................ 7 REFERENCES .......................................................................................................................................... 8 APPENDICES ........................................................................................................................................... 9 ACKNOWLEDGMENTS ....................................................................................................................... 10

上海交通大学本科毕业论文 An Analysis of the Current Situation and Challenges of Customized Tourism in China

一级标题为章节标题，三号Times Chapter 1 Introduction 二级标题Times New Roman四号加粗，顶格写序数，空一格写标题，1.5倍行距。 New Roman居中加粗，上下各空一行。每一章需另起一页。

1.1 Definitions of Customized Tourism 1.1.1 三级标题

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三级标题Times New Roman小四加粗，顶格写序数，空一格写标题，1.5倍行距。 1.1.2 三级标题

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1.2 二级标题

1.2.1三级标题

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1.2.2 三级标题

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正文: 英文为五号Times New Roman，中文为五号宋体，首行缩进二个字，1.5倍行距。 The idea of customization was first proposed in 1970 by Alvin Toffler who is a well-known American futurist. In his Future Shock book , he put forward a kind of brand-new mode of production idea: Similar to the standardization and mass production cost and time, provide customer specific requirements of products and services. (Han Z and G. P. Cheng, 2013) (1) 分类1

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对正文中总项包括的分项采用半角标点（1）、(2)、（3）…的序号。 正文中直接引用部分的后面用括号夹注作者和年代，用逗号隔开，与参考文献一致。 (2) 分类2

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1 页脚为页码，格式如下。正文开始为第1页。 上海交通大学本科毕业论文 An Analysis of the Current Situation and Challenges of Customized Tourism in China

Table 1 The Distinct Characteristics of Customized Tourism and Mass Tourism

Core

Product Features

Customized Tourism Customer-oriented

Individualization & Differentiation

Mass Tourism Production-oriented Standardization & Popularization

Mode of Production Flexibility Role of Tourism

Service Providers

Enterprises Engagement of

High

Tourists

Low Leaders

Volume Production

Big

Production on Demand

Small

数据列表用Table 表示。表题应写在表格上方居中，五号加粗。表序写在表题左方不加标点，空一格写表题，表题末尾不加标点。表格内中文用五号宋体，英文用五号Times New Roman字体。 全文的表格可统一编序，表序必须连续。（例如：全文从前至后 Table 1,Table 2.... ） 2

上海交通大学本科毕业论文 An Analysis of the Current Situation and Challenges of Customized Tourism in China

Figure 1 Sales Volume of Customized Tourism Market from 2012 to 2015 in China 各种图示、图片等用Figure 表示。图题应写在下方居中，五号加粗。图序写在左方不加标点，空一格写图题，末尾不加标点。 全文的图示统一编序，必须连续。（例如：全文从前至后 Figure 1,Figure 2....） 3