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ʵѵһ Establishing Business Relations½¨Á¢Ã³Ò×¹ØÏµ

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Brief Introduction

½¨Á¢ÒµÎñ¹ØÏµ£¬Êµ¼ÊÉϾÍÊÇÈ·¶¨Ã³Ò×¶ÔÏó¡£Ã³Ò×¶ÔÏóÑ¡ÔñµÃºÏÊÊÓë·ñ£¬¾ö¶¨×ÅóÒ׵ijɰܡ£ÔÚÒ»°ãÇé¿öÏ£¬Ë«·½Í¨¹ý¸÷×ԵĽéÉÜ»òµÚÈýÕߵĽéÉÜ£¬ÏÈÃþÇå¶Ô·½µÄ×ʽðÐÅÓᢾ­ÓªÄÜÁ¦ºÍÒµÎñ·¶Î§µÈÖØÒªÌõ¼þ£¬È»ºóÔÙ½øÐÐʵÖÊÐÔµÄÒµÎñÉÌÌÖ¡£Ã³Ò×Ë«·½Ö»ÓÐÔÚÏ໥Á˽⡢±Ë´ËÐÅÀµµÄ»ù´¡ÉÏ£¬²ÅÄܽøÐлý¼«µØºÏ×÷£¬²¢Ê¹Ë«·½Ã³Ò׻µÃÒÔ˳ÀûµØ¿ªÕ¹¡£ £¨Â¼Òô£©Basic Expressions

1. We¡¯ve come to know your name and address from the Commercial Counselor¡¯s Office of the Chinese Embassy in London.ÎÒÃÇ´ÓÖйúפÂ×¶Ø´óʹ¹ÝµÄÉÌÎñ²ÎÔÞ´¦µÃÖªÄãÃǵÄÃû×ֺ͵ØÖ·¡£ 2. By the courtesy of Mr. Black, we are given to understand the name and address of your firm. ³ÐÃɲ¼À³¿ËÏÈÉúµÄ½éÉÜ£¬ÎÒÃǵÃÖª¹ó¹«Ë¾µÄÃû³ÆºÍµØÖ·¡£

3. We are willing to enter into business relations with your firm.ÎÒÃÇÔ¸ÒâÓë¹ó¹«Ë¾½¨Á¢ÒµÎñ¹ØÏµ¡£

4. Your firm has been introduced (recommended, passed on) to us by Maple Company. ·ãÒ¶¹«Ë¾ÏòÎÒ·½½éÉÜÁ˹ó¹«Ë¾¡£

5. Our mutual understanding and cooperation will certainly result in important business. ÎÒÃÇÖ®¼äµÄÏ໥Á˽âÓëºÏ×÷±Ø½«´Ù³É½ñºóÖØÒªµÄÉúÒâ¡£

6. We express our desire to establish business relations with your firm.ÎÒÃÇÔ¸ºÍ¹ó¹«Ë¾½¨Á¢ÒµÎñ¹ØÏµ¡£

7. We shall be glad to enter into business relations with you.ÎÒÃǺÜÀÖÒâͬ¹ó¹«Ë¾½¨Á¢ÒµÎñ¹ØÏµ¡£ 8. We now avail ourselves of this opportunity to write to you with a view to entering into business relations with you.ÏÖÔÚÎÒÃǽè´Ë»ú»áÖº¯¹ó¹«Ë¾£¬Ï£ÍûºÍ¹ó¹«Ë¾½¨Á¢ÒµÎñ¹ØÏµ¡£ 9. We are now writing you for the purpose of establishing business relations with you. ÎÒÃÇÌØ´ËÖº¯ÊÇÏëÓë¹ó·½½¨Á¢ÒµÎñ¹ØÏµ¡£

10. Your desire to establish business relations coincides with ours. Äã·½ÏëͬÎÒ·½½¨Á¢ÒµÎñ¹ØÏµµÄÔ¸ÍûÓëÎÒ·½ÊÇÒ»Öµġ£

11. We specialize in the export of Japanese Light Industrial Products and would like to trade with you in this line.¼øÓÚÎÒ·½×¨ÓªÈÕ±¾ÇṤҵ²úÆ·³ö¿ÚÒµÎñ£¬ÎÒ·½Ô¸Óë¹ó·½ÔÚÕâ·½Ãæ¿ªÕ¹Ã³Òס£ 12. Our lines are mainly arts and crafts.ÎÒÃǾ­ÓªµÄÉÌÆ·Ö÷ÒªÊǹ¤ÒÕÆ·¡£ 13. We have been in this line of business for more than twenty years. ÎÒÃǾ­ÓªÕâÀàÉÌÆ·ÒÑÓжþÊ®¶àÄêµÄÀúÊ·ÁË¡£

14. Your letter expressing the hope of establishing business connections with us has met with approval.À´º¯ÊÕϤ£¬µÃÖª¹ó·½Ô¸ÓëÎÒ·½½¨Á¢ÒµÎñ¹ØÏµ£¬ÎÒÃDZíʾͬÒâ¡£

15. In order to acquaint you with the textiles we handle, we take pleasure in sending you by air our latest catalogue for your perusal.ΪÁËʹ¹ó·½¶ÔÎÒ·½¾­ÓªµÄ·Ä֯ƷÓÐËùÁË½â£¬ÌØº½¼ÄÎÒ·½×îÐÂĿ¼,¹©Ï¸ÔÄ¡£

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16. Glad to see you in your company.ºÜ¸ßÐËÔÚ¹ó¹«Ë¾¼ûµ½Äú¡£ 17. It¡¯s only half an hour¡¯s car ride.Ö»ÓаëСʱµÄ³µ³Ì¡£

18. Suppose we make it, say three o¡¯clock tomorrow afternoon. Èç¹ûÎÒÃÇÄÜÈ¥µÄ»°£¬ÄÇô¾ÍÃ÷ÌìÏÂÎçÈýµãÖÓ°É¡£

19. It would be very helpful if you could send us statistics on your sales. Èç¹ûÄãÃÇÄܽ«ÄãÃǵÄÏúÊÛͳ¼Æ×ÊÁϼĸøÎÒÃÇ£¬ÄǿɾÍÌ«ÓаïÖúÁË¡£ 20. We would like to ask you to kindly send us the related information. ÎÒÃÇÏ£ÍûÄãÃÇÄܽ«Ïà¹Ø×ÊÁϼĸøÎÒÃÇ¡£

£¨Â¼Òô£©Conversations Dialogue 1

A: Good morning. My name is Mr. Brown. I¡¯m from Australia. Here is my card.

B: Thank you. I¡¯m pleased to meet you, Mr. Brown. My name is Kathy Perless, the representative of Green Textile Import and Export Corporation.

A: Pleased to meet you too, Ms. Perless. I travel a lot every year on business, but this is my first visit to your country. I must say I have been much impressed by your friendly people.

B: Thank you for saying so. Have you seen the exhibition halls? On display are most of our products, such as silk, woolen knitwear, cotton piece goods, and garments.

A: Oh, yes. I had a look yesterday. I found some of the exhibit its to be fine in quality and beautiful in design. The exhibition has successfully displayed to me what your corporation handles. I¡¯ve gone over the catalogue and the pamphlets enclosed in your last letter. I¡¯ve got some idea of your exports. I¡¯m interested in your silk blouses.

B: Our silk is known for its good quality. It is one of our traditional exports. Silk blouses are brightly colored and beautifully designed. They¡¯ve met with great favor overseas and are always in great demand.

A: Some of them seem to be of the latest style. Now I¡¯ve a feeling that we can do a lot of trade in this line. We wish to establish relations with you. B: Your desire coincides with ours.

A: Concerning our financial position, credit standing and trade reputation, you may refer to Bank of Hong Kong, or to our local Chamber of Commerce or inquiry agencies.

B: Thank you for your information. As you know, our corporation is a state-operated one. We always trade with foreign countries on the basis of equality and mutual benefit. Establishing business relations between us will be to our mutual benefit. I have no doubt that it will bring about closer ties between us.

A: That sounds interesting. I¡¯ll send a fax home. As soon as I receive a definite answer, I¡¯ll make a specific inquiry.

B: We¡¯ll then make an offer as soon as possible. I hope a lot of business will be conducted between us. A: So do I.

Words and Expressions

card ¿¨Æ¬£¬ÃûƬcatalogĿ¼;Ŀ¼²ácolleague ͬÊ£¬Í¬ÁÅdepartment (ÐÐÕþ»òÆóÒµµÄ)²¿£¬¾Ö

do my best ¾¡Á¦¶øÎªenter into ½¨Á¢firm ¹«Ë¾introduce ½éÉÜ£¬Òý¼ûlook forward to ÅÎÍû£¬

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relationship ¹ØÏµ£¬ÁªÏµtake care of Õչˣ¬´¦Àírecommendation ÍÆ¼ö£¬½éÉÜ Chamber of Commerce ÉÌ»áinform ֪ͨspecialize in רӪ enter into business relations ½¨Á¢ÒµÎñ¹ØÏµ

on the basis of equality and mutual benefit ÔÚÆ½µÈ»¥ÀûµÄ»ù´¡ÉÏpamphletС²á×Ó meet with great favor ÊÜ»¶Ó­of the latest style ×îÐÂʽÑùcoincide Ò»Ö£¬Ïà·û financial position ²ÆÎñ×´¿öcredit standing ÐÅÓõØÎ»trade reputation óÒ×ÉùÓþ

Notes

1. on/through the recommendation of¡­¡­ ÓÉ¡­¡­½éÉÜ£¨ÍƼö£©

We engaged our present secretary on the recommendation of Mr. Brown. ÎÒÃÇÏÖÔÚ¹ÍÓ¶µÄÃØÊéÊÇÓɲ¼ÀÊÏÈÉú½éÉܵġ£

2. under separate cover = by separate mail, be sent separatelyÁíÓÊ£¬Áí¼Ä We are sending you catalogue under separate cover. Ŀ¼½«Áíº¯¼Ä³ö¡£ Èç±íʾ¨DËæº¯¡¬£¬¿ÉÓèDEnclosed please find ...?

3. latestÊÇlateµÄ×î¸ß¼¶£¬±íʾ¨D×îÍíµÄ£¬×î½üµÄ¡¬

È磺×îÐÂĿ¼ the latest catalogue £»×îмÛÄ¿±í the latest price list 4. look forward to ÅÎÍû£¨to Ϊ½é´Ê£©

We look forward to your early reply. ÅÎÔ縴ÐÅ¡£

We look forward to hearing from you soon. ÅÎÔçÌýµ½ÄãµÄ»Ø¸´¡£ 5. enclose ·âÈë

We enclose a copy of our latest price list. Ëæº¯¼Ä³öÎÒ·½×îм۸ñ±íÒ»·Ý¡£ Òà¿ÉÓÃÏÂÁоäÐÍ£º

Enclosed is a copy of our latest price list. Enclosed please find a copy of ¡­¡­ Attached please find ¡­¡­ 6. line ÐÐÒµ£¬£¨Ò»Àࣩ»õÎï

We have been in this line for many years. ÎÒÃǾ­ÓªÕâÒ»ÐжàÄêÁË¡£ This is a good line of hardware. ÕâÊǽðÊôÆ÷¾ßÖеÄÒ»ÅúºÃ»õ¡£ 7. to our mutual benefit (interest, advantage)

Expanding trade between us will be to our mutual benefit. À©´óÎÒÃÇÖ®¼äµÄóÒ×¶ÔÎÒÃÇË«·½¶¼ÓÐÀû¡£

8. I look forward to working with you. (ÎÒÆÚÍûÓëÄú Ò»Æð¹¤×÷¡£) look forward to sth. / doing sth.

Àý£ºWe¡¯re so much looking forward to seeing you again. ÎÒÃǷdz£ÅÎÍûÔÙ¼ûµ½Äã¡£

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ʵѵ¶þInquiry ѯÅÌ

ʵѵĿµÄ£º

ͨ¹ý¼ÒôÊìϤ¿ÚͷѯÅ̵ij£ÓÃרҵÊõÓïºÍ¾äÐÍ£»ÖصãÕÆÎÕ¿ÚͷѯÅ̾äÐͺͷ¢Å̾äÐÍ¡£ Brief Introduction

ÔÚ¶ÔÍâóÒ×ÖУ¬½»Ò×µÄÒ»·½Óû³öÊÛ»ò¹ºÂòijÖÖÉÌÆ·£¬ÏòÁíÒ»·½Ñ¯ÎÊÂòÂô¸ÃÉÌÆ·µÄ¸÷Ïî½»Ò×Ìõ¼þ£¬ÕâÖÖ¿ÚÍ·µÄ»òÊéÃæµÄ±íʾ£¬ÔÚ½ø³ö¿ÚÒµÎñÖгÆÖ®ÎªÑ¯ÅÌ»òѯ¼Û¡£ ѯÅÌÒ»°ã·ÖΪÁ½ÖÖ£º

1£©Ò»°ãѯ¼Û£ºÕâÖÖѯ¼Û²¢²»Ò»¶¨Éæ¼°µ½¾ßÌåµÄ½»Ò×£¬Ò»°ãÊôÓÚ´óÖµÄÁ˽⡣ 2£©¾ßÌåѯ¼Û£ºËùν¾ßÌåѯ¼Ûʵ¼ÊÉϾÍÊÇÇëÇó¶Ô·½±¨ÅÌ£¨request for an offer£©¡£Ò²¾ÍÊÇ˵£¬Âò·½ÒÑ×¼±¸¹ºÂòijÖÖÉÌÆ·£¬»òÒÑÓÐÏÖ³ÉÂòÖ÷£¬ÇëÂô·½¾ÍÕâÒ»ÉÌÆ·±¨¼Û¡£

£¨Â¼Òô£© Basic Expressions

1. Our buyers asked for your price list or catalogue.ÎÒÃǵÄÂòÖ÷ÏëË÷ÇóÄã·½¼Û¸ñµ¥»òĿ¼¡£ 2. Prices quoted should include insurance and freight to Vancouver. Ëù±¨¼Û¸ñÐè°üÀ¨µ½Î¸绪µÄ±£ÏÕºÍÔË·Ñ¡£

3. I would like to have your lowest quotations C.I.F. Vancouver. Ï£ÍûÄú±¨³É±¾¼ÓÔË·Ñ¡¢±£Ïշѵ½Î¸绪µÄ×îµÍ¼Û¸ñ¡£

4. Will you please send us your catalogue together with a detailed offer?Çë¼ÄÑùƷĿ¼ºÍÏêϸ±¨¼Û¡£

5. We would appreciate your sending us the latest samples with their best prices. Çë°Ñ¹ó¹«Ë¾µÄ×îÐÂÑùÆ·¼°×îÓŻݵļ۸ñ¼Ä¸øÎÒÃÇ£¬²»Ê¤¸Ð¼¤¡£

6. Your ad in today¡¯s China Daily interests us and we will be glad to receive samples with your prices.¶ÔÄãÃÇ¿¯µÇÔÚ½ñÌì¡¶ÖйúÈÕ±¨¡·ÉÏµÄ¹ã¸æ£¬ÎÒÃǺܸÐÐËȤ¡£ÈçÄܼÄÀ´ÑùÆ·²¢¸½Éϼ۸ñ£¬²»Ê¤ÐÀο¡£

7. Will you please inform us of the prices at which you can supply? Çë¸æÖªÎÒÃǹó·½Äܹ©»õµÄ¼Û¸ñ¡£

8. If your prices are reasonable, we may place a large order with you. Èô¹ó·½¼Û¸ñºÏÀí£¬ÎÒÃÇ¿ÉÄÜÏòÄãÃÇ´óÁ¿¶©»õ¡£

9. If your quality is good and the price is suitable for our market, we would consider signing a long-term contract with you.ÈôÖÊÁ¿ºÃÇÒ¼Û¸ñÊʺÏÎÒ·½Êг¡µÄ»°£¬ÎÒÃÇÔ¸¿¼ÂÇÓëÄ㷽ǩÊðÒ»ÏÆÚºÏͬ¡£

10. As there is a growing demand for this article, we have to ask you for a special discount. ¼øÓÚÎÒ·½Êг¡¶Ô´Ë»õµÄÐèÇóÈÕÔö£¬ÎñÇëÄãÃÇ¿¼ÂǸøÓèÌØ±ðÕÛ¿Û¡£

11. We would appreciate your letting us know what discount you can grant if we give you a long-term regular order.ÈôÎÒ·½ÏòÄãÃdz¤ÆÚ¶©»õ£¬Çë¸æÖªÄܸøÓè¶àÉÙÕÛ¿Û£¬²»Éõ¸Ð¼¤¡£

12. Please quote your lowest price CIF Seattle for each of the follow- ing items, including our 5% commission.Çë¾ÍÏÂÁÐÿÏî»õÎïÏòÎÒ·½±¨³É±¾¼ÓÔË·Ñ¡¢±£Ïշѵ½Î÷ÑÅͼµÄ×îµÍ¼Û¸ñ£¬ÆäÖаüÀ¨ÎÒÃǰٷÖÖ®ÎåµÄÓ¶½ð¡£

13. Please keep us informed of the latest quotation for the following items. Çë¸æÖªÎÒ·½ÏÂÁлõÎïµÄ×îµÍ¼Û¸ñ¡£

14. Mr. Smith is making an inquiry for green tea.Ê·ÃÜ˹ÏÈÉúÕýÔÚ¶ÔÂÌ²è½øÐÐѯ¼Û¡£

15. Now that we have already made an inquiry on your articles, will you please make an offer before the end of this month?¼ÈÈ»ÎÒÃÇÒѾ­¶ÔÄãÃǵIJúÆ·½øÐÐÁËѯ¼Û£¬ÇëÔÚÔµ×ǰ±¨¼Û¡£ 16. As a rule, we deliver all our orders within 3 months after receipt of the covering letters of

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