●Current sales figures ●Market trends
Technology development Changes of social codes
Task Sheet 10
A: what’s important when deciding whether to obtain a further qualification? Time commitment required Suggestion: ●Career benefits
●Profession concerned Loss of experience
B: what’s important when placing a newspaper advertisement? Suggestion:
●Newspaper sales figures ●Cost of advertising Newspaper circulation Readers
C: what’s important when considering whether to invest in technology? Suggestion:
●Benefits to the company ●Cost involved
Development and research Innovation
Task Sheet 11
A: what’s important when planning a presentation? Suggestion:
●Finding out about the audience ●Researching the topic
To practice the presentation before giving it Different types of equipment
B: What’s important when aiming to improve customer service? Suggestion: ●Staff training
●Customer satisfaction surveys Prices and discounts Rewards for customers
C: What’s important when managing a project? Suggestion:
●Encouraging teamwork ●Keeping to schedule Motoring progress Staff training
Task Sheet 12
A: What’s important when motivating staff? Suggestion:
●Financial benefits
●Career development opportunities Training opportunities Social events
B: What’s important when dealing with competition? Suggestion: ●Pricing policies
●Advertising strategies Customer service
A wide range of goods or services
C: What’s important when planning health and safety training? Suggestion: ●Selecting topics
●Selecting staff to attend Length Re-training
Task Sheet 13
A: What’s important when choosing new office equipment? Suggestion:
●Price and discounts ●Brand names
Consulting staff before buying After-sales service
B: What’s important when entertaining foreign business clients? Suggestion:
●Venue for entertainment ●Cultural differences
Information about the client
Cost of entertaining them
C: What’s important when aiming to reach new markets? Suggestion:
●Market research ●Advertising Cost involved
Competitor’s products
Task Sheet 14
A: What’s important when choosing a management training course to attend? Suggestion:
●Program contents ●Length of course
Reputation of the course provider Formal qualification offered
B: What’s important when relocating a business? Suggestion:
●Local workforce available ●Location of site Transport network The costs involved
C: What is important when advertising a new product? Suggestion: ●Target markets ●Choice of media Timing Cost
Task Sheet 15
A: What’s important when starting a new job? Suggestion:
●Knowledge of company procedures ●Help from company staff Training
Ability to use company equipment
B: What’s important when selecting staff for marketing trips abroad? Suggestion:
●Position in the company
●Previous experience of other countries Foreign language skills Social activities
C: What’s important when aiming to reduce production costs? Suggestion:
●Efficiency of production line ●Cost of raw materials Shift work
Monitoring overheads
Task Sheet 16
A: What’s important when choosing people to work in teams? Suggestion:
●Variety of experience ●Personal qualities Qualifications
Your own impression
B: What’s important when dealing with a heavy workload? Suggestion:
●Time management ●Sharing tasks Technology used
Assistance from colleagues
C: What is important when developing new products? Suggestion:
●Market research ●Pricing
Product testing
Competition from other products
Task Sheet 17
A: What’s important when being interviewed for a job? Suggestion:
●Information about the company ●Personal appearance Self-confidence
Questions asked by candidates
B: What’s important when exhibiting at trade fair？