●Current sales figures ●Market trends

Technology development Changes of social codes

Task Sheet 10

A: what’s important when deciding whether to obtain a further qualification? Time commitment required Suggestion: ●Career benefits

●Profession concerned Loss of experience

B: what’s important when placing a newspaper advertisement? Suggestion:

●Newspaper sales figures ●Cost of advertising Newspaper circulation Readers

C: what’s important when considering whether to invest in technology? Suggestion:

●Benefits to the company ●Cost involved

Development and research Innovation

Task Sheet 11

A: what’s important when planning a presentation? Suggestion:

●Finding out about the audience ●Researching the topic

To practice the presentation before giving it Different types of equipment

B: What’s important when aiming to improve customer service? Suggestion: ●Staff training

●Customer satisfaction surveys Prices and discounts Rewards for customers

C: What’s important when managing a project? Suggestion:

●Encouraging teamwork ●Keeping to schedule Motoring progress Staff training

Task Sheet 12

A: What’s important when motivating staff? Suggestion:

●Financial benefits

●Career development opportunities Training opportunities Social events

B: What’s important when dealing with competition? Suggestion: ●Pricing policies

●Advertising strategies Customer service

A wide range of goods or services

C: What’s important when planning health and safety training? Suggestion: ●Selecting topics

●Selecting staff to attend Length Re-training

Task Sheet 13

A: What’s important when choosing new office equipment? Suggestion:

●Price and discounts ●Brand names

Consulting staff before buying After-sales service

B: What’s important when entertaining foreign business clients? Suggestion:

●Venue for entertainment ●Cultural differences

Information about the client

Cost of entertaining them

C: What’s important when aiming to reach new markets? Suggestion:

●Market research ●Advertising Cost involved

Competitor’s products

Task Sheet 14

A: What’s important when choosing a management training course to attend? Suggestion:

●Program contents ●Length of course

Reputation of the course provider Formal qualification offered

B: What’s important when relocating a business? Suggestion:

●Local workforce available ●Location of site Transport network The costs involved

C: What is important when advertising a new product? Suggestion: ●Target markets ●Choice of media Timing Cost

Task Sheet 15

A: What’s important when starting a new job? Suggestion:

●Knowledge of company procedures ●Help from company staff Training

Ability to use company equipment

B: What’s important when selecting staff for marketing trips abroad? Suggestion:

●Position in the company

●Previous experience of other countries Foreign language skills Social activities

C: What’s important when aiming to reduce production costs? Suggestion:

●Efficiency of production line ●Cost of raw materials Shift work

Monitoring overheads

Task Sheet 16

A: What’s important when choosing people to work in teams? Suggestion:

●Variety of experience ●Personal qualities Qualifications

Your own impression

B: What’s important when dealing with a heavy workload? Suggestion:

●Time management ●Sharing tasks Technology used

Assistance from colleagues

C: What is important when developing new products? Suggestion:

●Market research ●Pricing

Product testing

Competition from other products

Task Sheet 17

A: What’s important when being interviewed for a job? Suggestion:

●Information about the company ●Personal appearance Self-confidence

Questions asked by candidates

B: What’s important when exhibiting at trade fair？